All work / Printing service · Brand & web

Arina

ARINA Arts Printing, founded in 2001, provides professional printing for photographers, artists and creative business owners. The brief: modernise the brand and give it a web presence.

Role: Brand & UI designer — with Dilan Gunasekara and Imesh Navinda
Year: 2022
Team: Dilan Gunasekara, Dulanjaya Samarajeewa, Imesh Navinda
Tools: Illustrator, Photoshop, After Effects, Premiere Pro, Adobe XD, Figma

Full project on Behance

Arina branded van, mugs and bottles in cyan and magenta

Brief

The client wanted a modern, unique brand that felt like the beach and sunshine. After researching branding directions, we took natural colours from the sea and chose a high-energy strong-cyan variant, balanced with moderate magenta.

Deliverables: logo, advertising and a web page. Audience: artists, photographers and event planners.

Moodboard of ocean textures in cyan tones

Identity

The A carries the brand: a bold, geometric letterform that works on its own as an icon. SF Pro across five weights keeps the typography quiet so print work can lead.

#08A0C5
#A34DB4

Applications

Arina stationery, brochures and shopping bag

Arina packaging, umbrella, office signage and ID card

Website

The home page uses a simple, modern layout with generous white space so printed work and imagery stay the focus. Accessibility and usability were checked, and the brand guidelines were applied across every page to keep it consistent.

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